Returns With Purpose
Preservation Capital is an impact oriented commercial financing and direct investment firm serving the small and middle markets. We specialize in assisting companies seeking to access new capital markets, helping them acquire capital and hone their business for growth through tailored advisory services, principal investment, and capital placement.
About Us
- Decades of experience in impact investment
- Global network of industry professionals
- Proven track record with senior leaders
- Science-driven investment methodology
Our Mission & Vision
Our Team
Preservation Capital is an impact-focused capital markets advisory and investment firm. With over 20 years of average experience, our team delivers strategic advisory, capital structuring, and disciplined investment solutions across debt and equity markets, supporting small to middle-market companies with differentiated capital, strong performance, and measurable impact.
Our team brings:
- Deep experience across capital structuring, portfolio management, M&A, and strategic financings
- Diverse backgrounds as executives, bankers, consultants, entrepreneurs, and fund managers
- A practical, multi-disciplinary approach supported by a trusted network of industry and capital markets professionals
John Hudson
Managing Partner
John Hudson brings over 20 years of experience in debt and equity capital markets, impact investing, and strategic advisory. As Managing Partner of Preservation Capital Partners, he structures complex transactions and sources high-performance capital solutions that deliver superior financial and blended-value outcomes.
John has led billions of dollars in transactions across M&A, capital structuring, restructurings, and strategic financings, leveraging deep relationships across specialty finance and institutional markets. Known for his hands-on leadership, he works closely with clients to develop focused strategies that accelerate growth, enhance performance, and deliver lasting results.
Experience & Capabilities
Advising Senior Leaders
Strategic counsel for executives navigating complex investment landscapes with a focus on sustainable, long-term value creation.
Maximizing Financial, Social, and Environmental Performance
Optimizing financial, social, and environmental returns through integrated impact measurement and management frameworks.
Executing Impact and Efficiency Services
End-to-end execution support for impact initiatives, from strategy development to operational implementation.
Performing Product Portfolio Management
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Delivering Structured Finance Solutions
Innovative financing structures that align capital with impact objectives while managing risk and return profiles.
Our Science
Rigorous Research
Our approach is grounded in academic research and empirical evidence. We collaborate with leading universities and research institutions to stay at the frontier of impact investment science.
Quantitative Analysis
We employ sophisticated quantitative methods to measure and predict impact outcomes, ensuring our recommendations are backed by data rather than intuition alone.
Risk Management
Our proprietary risk frameworks integrate both financial and impact risks, providing a comprehensive view of portfolio exposure and potential downside scenarios.
Continuous Innovation
We continuously refine our methodologies based on new research, market developments, and lessons learned from our advisory engagements.